Over 1,500 interviews in Italy, France and Spain to investigate elements such as spending capacity, purchasing intentions, favourite products and...
Point in the right direction when measuring your customer service and experience through relevant KPIs. Discover the most useful CX Metrics
A customer journey map shows the current process, states how users are presently reaching their goals, and identifies the loopholes or challenges in...
Companies' audiences vary based on age, gender, race and more. Cross-Cultural design is compulsory for online business in the digital era
The emergence of the Metaverse has propelled several companies to accept the virtual world. Read our thoughts about customer experience and Metaverse.
What influences the choice of the private clinic to contact? Our experts answered these and more questions in our brand new Click Challenge.
Customer experience has become increasingly central to utilities, as a result of an increase in competition that is no longer based only on prices.
Through Payment Testing, organizations check a payment gateway's security and performance, while making sure the process offers a seamless UX.
The reductive use of the NPS as a statistical measure of company advocacy won’t bring much value. That’s why the creator of the NPS introduced a new...
Markets are undergoing rapid transformations placing companies in a state of hyper-competitivity. A client-centric approach is no longer sufficient.